Lose The Layer

Lose The Layer

Heat wave in February? You heard us. The temperature is heating up so we're showing you how to lose those layers and refresh your wardrobe. Here are our top picks of the freshest styles so you can feel like Spring came early. Ditch your jacket and throw on one of our super cute tea dresses in perfect pink hues. Whether you want to keep it super plain or love a floral print, make sure you add these to your Spring wishlist.   These are the Tops you don't need to wear a jacket with. If you're losing the layer but...

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National Margarita Day

National Margarita Day

It’s National Margarita Day! To celebrate, we are taking you through are fave cocktail bars and most importantly, dresses to sip those cocktails in. To start off we’ve got 20 Stories, known for the BEST views so you NEED a killer outfit for all the pics you’ll be taking. Try our Leopard Print Asymmetric Mini Dress, with the Strappy Barely There Heels and Gold Hoops for the perfect look.   Next up, we would totes recommend The Ivy, whether it's Manchester or London, you need to go just to get a pic for the 'Gram. Be a vision in satin...

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Your Pay Day Treats

Your Pay Day Treats

It’s finally Payday. Translation: Time to treat yourself. We’re SO over shopping guilt. Shop 40% off everything, bag yourself some serious bargains and who cares if you spend all your money in one week ...you earned it! Here’s our must-have list of payday treats... Invest in Denim - Whatever your Fit A new pair of jeans is always a good investment. These staples will take you from day to night. Our latest ‘It's in the Jeans’ campaign covers all your denim needs. From the paperbag to skinny, no matter your vibe we’ve got the denim.   Upgrade your Workwear Earn...

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Best BRIT Awards Moments

Best BRIT Awards Moments

It’s that time of year again! The Brit Awards 2019 airs tonight on ITV and we cannot wait. Performances include Little Mix and Calvin Harris so it’s set to be one of the best years yet. Obsessed! To help you prep for the biggest annual music show in the country, here’s our rundown of the best Brit Awards moments ever… THAT SPICE GIRLS PERFORMANCE   The Union Jack dress. Scary Spice’s leopard print overload. Name something more iconic ...we’ll wait. ADELE LIVING HER BEST LIFE   Who could forget when James Corden was forced to cut Adele off and she...

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#ISAWStaff Top Picks of Denim

#ISAWStaff Top Picks of Denim

New season calls for new denim. Skipped squats? Don't worry...it's in the jeans. 🍑 Rediscover your denim, whether that's a figure-hugging high waist cut, a classic pair of skinny jeans or an oversized fit combo. Our #ISAWStaff are here to help so you can take your look from AM to PM and get the most out of your new jeans.   Anna, our Merchandiser, here at #ISAWHQ takes her High Waisted Disco Skinny Jeans from Day to Night. Shopping with the girls and want to stay comfy? Opt for a classic tee and trainers to stay casual but cool. Last...

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Your Denim Style Guide

Your Denim Style Guide

New jeans calling but not sure on the fit? We get it, finding the perfect style can be a never-ending mission. But call off the search, we’ve done the leg work so you don’t have to. Here are the top 4 styles for all your denim needs… The High-Waisted Skinny Jean Consider these your classic go-to jean for any occasion. Sitting above the hips and cinching perfectly at the waist, this fit will elongate your legs whilst shaping your peach in all the right places.   The Disco Jean These jeans add a little spice to your usual skinny fit....

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London Fashion Week Trend Spotlight

London Fashion Week Trend Spotlight

Our #ISAWDesigner, Anthony Yassin talks you through the upcoming trend that is ALL over the catwalk at London Fashion Week this season. Unless you've been living under a rock, you'll know that Brexit is something that people have been discussing everywhere. This doesn't stop at fashion. "Brexit Rebellion" has been an underlying theme throughout most designer's collections this AW19. The trend is all about rebelling against society and the normal. It's the modern day 80s Punk trend that is making a revival. The emergence of this trend all stems from the Brexit and is currently the talk of London Fashion...

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Woman Crush Wednesday

Woman Crush Wednesday

It’s Wednesday, which only means one thing… time for our weekly Roundup of badass women who we just can’t get enough of RN. ARIANA GRANDE To start off our list, it has to be Ariana Grande. What other babe could pull off being Elle Woods AND Regina George in the same music video?! The list of things we love about her is endless - from her luscious locks to her classic cat eye makeup look, she’s just absolute goals.   KOURTNEY KARDASHIAN Second, we have our sass queeeeeen Kourtney Kardashian! Is there anything this woman can’t do. We’re obsessed with...

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Your Valentine's Style Guide

Your Valentine's Style Guide

Rule #1 of Valentine’s: Love yourself. Our fave way to love ourselves? Spoiling ourselves with new, obvs! Whether you’re celebrating with bae, doing Galentine’s with the girls or practising a little self-love, we’ve got every style you need for Valentine’s. Cocktails - Pink for Galentine's In the words of the Spice Girls, friendship never ends. If you’re spending V-Day with the squad you love, dress yourself pretty-in-pink and serve nothing but style goals while sipping on your fave cocktails. A trousers and top combo is perf for your drinks with the girls vibe.   Out with the Girls - Getting...

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Your Galentine's Girl Power Playlist

Your Galentine's Girl Power Playlist

Whether you’re single, taken or in a committed relationship with chocolate, Valentine's Day should always be a celebration of YOU. To encourage a little self loving we’ve pulled together the ultimate Galentine's Girl Power Playlist. Get the girls together or have a solo GRL PWR sesh. Either way, there’s nothing but Galentines goodness coming your way… To Do List: Play on Repeat. #1 Ariana Grande - 7 Rings   #2 Little Mix - Power ft. Stormzy   #3 Destiny's Child - Bug-a-Boo   #4 Pussycat Dolls - Wait A Minute   #5 Beyonce ft. Nicki Minaj - Flawless   #6...

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Styles To Match The Colour of Your Heart

Styles To Match The Colour of Your Heart

Not into girly colours this Valentines? Still running with the black theme in your wardrobe? We’ve got you! Going for more of a chilled vibe for Valentine’s Day with bae? Planning on some day to night drinking and street food? You’re stressed 'cause you need a smart casual outfit (worst and hardest dress code EVER) but don’t worry we've got what you need, girl. Shop the Lace Frill Plunge Bodysuit and Vinyl Trousers for a look that's still glam but cas. Every girls dream, right? Obvs it's still freezing in Feb so layer up with the Black Faux Fur Coat....

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World Nutella Day

World Nutella Day

Obsessed with Nutella? Today's your day, girl. To celebrate World Nutella Day today, we're sweet talking you into new. Treat yourself to our Chocolate products before you head to the supermarket to buy 18742 tubs of Nutella. We're not judging you, promise. It's the colour of the season and we're here for it. Whether it's a cute new dress you need, lingerie for Valentine's Day or shopping with the girls, make sure you're investing in the Chocolate trend this season. Shop more here.

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